Embracing Diversity: A Black History Month Reflection

Posted by Crüe Cosmetics on

February marks Black History Month, a time to celebrate the rich tapestry of African and Black heritage. 

In the spirit of this important month, we want to share a glimpse into the journey of our founder, a trailblazing black female business owner navigating the vibrant landscape of Quebec. 

This blog post also sheds light on how our commitment to diversity reflects in our services, catering to all hair types. Keep reading to know more!

Our Founder's Journey: 



Navigating as a Black Female Business Owner in Quebec

Our founder, Jamella Bailey, embodies resilience and determination. As a black woman in the business world, she faced unique challenges on her path to entrepreneurship in Quebec. 

From breaking through stereotypes to challenging misconceptions, her journey has been a testament to strength, perseverance, and the power of diversity.

Navigating a predominantly non-diverse business landscape, believes in creating opportunities for everyone, regardless of their background, and strives to foster an inclusive environment within our company.


In her own words

“ When I embarked on this entrepreneurial venture, I knew that my identity would play a significant role in shaping the narrative. 

Being a black woman in business has its complexities, but I've always seen it as an opportunity to break barriers and redefine norms. 

Quebec's business landscape may not always mirror the diversity within it, but I believe in the strength that comes from embracing our differences.

As we navigate the world of hair care, we believe that each strand tells a story. 


Crüe Cosmetics products are crafted with this narrative in mind, celebrating the beauty of all hair types. 

Whether you have tight coils, loose waves, or anything in between, we want you to feel seen, heard, and beautifully represented in our offerings.

As we celebrate Black History Month, I am filled with gratitude for the incredible journey that has led us to this moment. ”


Celebrating Diversity: How We Serve All Hair Types

At Crüe Cosmetics, diversity isn't just a buzzword – it's a fundamental aspect of our identity. 

We understand that beauty comes in various forms, and so does hair. 

Our commitment to serving all hair types is deeply rooted in our belief that every individual deserves personalized care that accentuates their unique beauty.

Whether your hair is naturally curly, straight, coiled, or somewhere in between, our products and services are designed to meet your specific needs. 

We celebrate the versatility of hair textures and pride ourselves on providing inclusive solutions for everyone.



Black History Month is a time to reflect, celebrate, and amplify the voices and stories of Black Canadians  who have helped shape our history. 

At Crüe Cosmetics, we stand proud in our commitment to diversity, honoring the past, embracing the present, and shaping a more inclusive future.

← Older Post Newer Post →

Leave a comment


astuces capillaires bien-être personnel

A Special Tribute to Women's Day: Celebrating Women's Day with Beautiful Hair

By Crüe Cosmetics

As we gear up to celebrate International Women's Day on March 8th, it's the perfect time to reflect on the beauty, strength, and resilience of...

Read more
conseils capillaires soin de soi

Unlocking Luscious Locks: The Top 5 Ingredients for Healthy Hair Products

By Crüe Cosmetics

When it comes to achieving and maintaining healthy hair, the ingredients in your hair care products play a pivotal role.  In this blog post, we'll...

Read more